Haha!

Good question, Mr Flex.

I like to think that in years to come, scholars will have heated debates about which projects do and do not qualify for inclusion in the Bakery canon. Perhaps they will factionalise into radical academics who insist, for example, “Konkers” doesn’t count because it was broadcast before Alaric bought the webakestuff domain. Or that “A Visitor Departs” http://vimeo.com/3055662 definitely should count, and has been unfairly marginalised.

You’ve opened a Pandora’s Box here. What is a co-production? And when do solo projects count? Some would say you need at least 2 Bakery cooks involved before something counts. Others would say that opens the floodgates to a torrent of adverts by Dan and Gate, which they themselves might not consider eligible for inclusion.

As with all artistic movements, the boundaries and criteria are fluid and open to interpretation. Will Tom German’s biro drawings one day be seen as the most important works of The Bakery movement? Quite possibly. Despite them only having been seen by himself and his mother.

This new Volkswagen ad plays an important role in the ongoing “Angelic Wings” series of works, spearheaded by Adam Droy, which future academics will come to view in light of Droy’s tragic later years. The turning point came with the 2018 Springwatch scandal, when it was revealed that the popular BBC One programme was a tissue of lies. All of the foxes were glove puppets, hedgehogs were a mythical species, and all of the birds featured in the programme had been animated by Adam Droy. This was confirmed when it was pointed out that birds in the wild do not have any wings, we just think they do because Springwatch keep telling us they do, aided and abetted by Adam Droy’s deceitful animations.

Droy’s subsequent nervous breakdown was characterised by him making thousands of pairs of wings out of cotton wool and coat hangers, and sewing them onto the backs of live dogs, cats, and children.

From that perspective, it is impossible to think that a work so loaded with significance as the Lynx adverts and the Volkswagen ad, could have been overlooked as Bakery co-productions. As absurd as when Andre Breton declared that Salvador Dali had been disowned by the Surrealist movement, and could no longer identify his work with that crowd. Incidentally, Dali’s reply was “I am surrealism.”

If I were you, Mr Droy, I would write a strongly worded letter to the Guinness record compilers saying simply “I am The Bakery!”