Just over a year ago I joined the crowd of poncey Macbook owners who cheerily assert that they are in possession of superior technology. I never thought I would make the leap – it was all Chef Alaric’s fault – but (unlike Al’s attempts to indoctrinate me to raw veganism, and spiritual enlightenment via the wearing of three-quarter length shorts and hessian underpants) I was soon convinced of The Apple Truth. To be fair, most of us have been a bit slow to catch on. Douglas Adams was saying all this in the Eighties and everyone ignored him. We’re fools.
Anyway, Microsoft have decided they’re clearly in need of morale (and a continued customer base) so they’re congratulating themselves on the release of Windows 7. And they think we should all hold a party in their honour. And I’m not being sarcastic. They really do think we should hold a party in their honour.
I want everybody who reads this post to watch the video below. In its entirety. Don’t chicken out halfway through. Watch it all. It’s excruciating. And it proves that you really can get actors to do anything.
I think my favourite thing about this is it has clearly worked as a piece of viral marketing, because I’m sharing it on this Blog, and yet it has utterly backfired . . . because surely anybody watching this on a PC will already be reaching to unplug the lead and throw the whole unit and monitor through the nearest window in disgust.